Hi, I'm Sabina.
I'm a creative who loves to ask questions, craft meaningful experiences, and build some kick-ass products.

Specialties: UX Research // Experience Design // Strategy

UX Research and Design with PK

I have worked on a variety of projects as a Senior UX Consultant with PK over the past three years, with an intentional specialization in research.

Desinyx

I started a company in 2017 to handle my professionally creative and creatively professionally side projects. Services: UX design, creative design, quality assurance, user research, and data analysis.

Kindle in Motion

For 11 months I iterated on the design, experience, and process of Amazon's Kindle in Motion ebooks. From the launch to the handoff, I had a hand in every stage of book production.

screen(Less)

My team researched and designed an IoT device case to reduce mindless phone usage. We prototyed the concept and tested it with teens to positive feedback.

Laud Social

To assess the usability of a then-unreleased social media marketing app, we conducted a benchmark usability study and follow-up study. Our results informed V2 and V3 app revisions.

Playasophy

Staying alive at Burning Man is hard enough. Add in the survival of a 35-person camp and overseeing our public offering, and you've got a recipe for leisure management.

Physical Prototypes

I have a habit of tinkering and crafting, with a specific interest in wearables and fashion. View my various programming and prototype projects over the years.

Choose Your Own Birth Adventure

CYOB is a website prototype designed to guide expecting couples to their dream birth care provider. It employs decision-making through story to better understand their needs and provide suggestions.