The Choose Your Own Birth Adventure (CYOB) was a website prototype aimed at expecting parents to help them choose the right birth care provided and location. It used empathy through storytelling, where the users would select options in a story and be provided with birth care suggestions at the end.
The initial assignment was opened-ended, and my team decided to focus on the lack of information on alternative birth care available to expecting parents. We wanted to provide objective suggestions and information based on what the users wanted, while also guiding them through real-life situations and potential feelings.
Finding participants:
Feature creep:
Medical information: